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WPP Toronto

Creativity at scale

Consolidating WPP's Toronto operations into a single, flexible workplace designed for creativity and collaboration

Client

WPP


Location

Toronto




Size

259,000 RSF


Completion

2022


Awards and Accreditations

  • 2023 Toronto IES Illumination Section Award
  • LEED v4.1 Platinum
  • 2023 Green Good Design Award

Problem

Following the successful co-location of other campuses, WPP sought to bring 33 operating companies from eight separate buildings into a single Toronto workplace. The consolidation required approximately 259,000 rentable square feet across seven contiguous floors, creating a shared environment capable of accommodating different teams and working styles while supporting the collaboration and connectivity central to WPP's operations.

SOLUTION

Designed by BDG, with HOK as Architect of Record, the workplace brings together open, agile workspaces with conference rooms, huddle rooms, audiovisual and editing suites, production rooms and food service facilities. A café and roof terrace provide additional settings for informal interaction and collaboration. The design was developed with a target of LEED Gold certification, combining flexible working environments with the project's sustainability ambitions.

Outcome

The consolidated workplace was designed to bring WPP's Toronto operating companies together in one location, replacing eight separate offices with a connected, seven-floor campus. The combination of shared amenities, flexible workspaces and specialist production facilities supports collaboration across teams while accommodating the different requirements of WPP's businesses. The project represents a further step in WPP's wider strategy of bringing its agencies together in integrated workplaces.

Project Location

Media & Creative Workplaces

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